Huge potential market and funding from governments are the prime reasons for global pharmaceutical firms to shift their focus towards developing more drugs to cancer. Analysts think that pharma companies will intensify R&D activities to speed the development of new drugs for cancer in the near future.

In an effort to meet future global energy needs, most of the countries are concentrating on improving ethanol production. Analysts predict that ethanol production rate will significantly increase in 2010.

Product availability, service delivery terms, price comparisons and supplier performance are prime factors for adoption of e-procurement in construction industry. Analysts think that e-procurement will help construction firms to enhance value chain and improve business efficiency.

Improved infrastructure, wide customer base and favorable government policies have made Indian telecom sector a potential market for investment. Industy analysts predict that global telcos will invest hugely in India by the end of 2010.

Global coffee consumption has changed from traditional varieties as technological advances in drinks sector continue to increase. Since most of the coffee lovers have shown their interest towards flavored varieties in the recent times, analysts think that flavored coffee consumption will continue to rise through 2012.

Official statistics reveal that there has been a fall in carbon emissions in the UK in recent times. Analysts predict that the introduction of carbon budgets and climate change act will drastically reduce central government carbon emissions by the end of 2010.

Faster data transfer, technology compatibility and interoperability are prime reasons for the surge in Near Field Communication (NFC) technology usage across major sectors like banking, healthcare, consumer and transport. Analysts predict that NFC will replace Bluetooth technology in the near future.

Effective marketing of a drug can fetch better revenues for a pharma company. Industry analysts think that growth of pharmaceutical advertising will depend on the number of new product offerings.

Liberalization of healthcare sector, improved R&D facilities and cost effectiveness have made the Asian domestic drug producers to compete with global pharma giants. With generics playing a major role, analysts think that Asian pharma markets will grow strongly by 2012.

Increased operating costs, acquisitions and cost-reduction strategies have made most of the global pharma firms to reduce research and development (R&D) budgets. Analysts think that global pharma companies will reduce R&D budgets in Q2 2010 and focus on improving sales network.

With development of new airports, liberal government policies and growth in air traffic and air transport services, the Indian aviation sector has attracted huge investments in 2009. Analysts think that global investors will look for Indian aviation industry as one of the potential investment area in 2010.

Apart from digitizing information, cost reduction and improved quality of care are the major reasons for adoption of an electronic health record (EHR) system by hospitals and physicians. Healthcare analysts predict that by the end of 2014 more number of the US hospitals and physicians will show interest in EHR adoption.

The emergence of radio frequency identification (RFID) has helped retailers and suppliers in improving business efficiency. Analysts predict that in next two years adoption of RFID technology by intermediaries will significantly increase considering major benefits.

The emergence of new telecom technologies and fall in tariff from service providers has made customers to switch for mobile TV subscription. As mobile TV standards in most of the countries are in practice, analysts think that mobile TV subscribers will increase between 2010 and 2013.

Digital reading allows the convenience of portability and reduces the load of carrying printed material. With adoption of e-readers on rise, analysts think that digital reading industy will pick up and increase significantly in 2010.

With major construction projects scheduled to complete in 2010, and growth in new projects from private and public sector, industry analysts think that 2010 will be prospective year for the Middle East construction sector.

Apple has launched its iPad in the US on April 3, 2010. The company has already sold over 300,000 iPads in the US as of April 4, 2010. These sales included deliveries of pre-ordered iPads to customers, deliveries to channel partners and sales at Apple Retail Stores. Analysts think that consumers will always look from a long-term prospective and take some time for adopting new technology/product.

Advertisers have recognized that internet advertising is effective and has major influence on consumers. With most of the surveys indicating growth in internet usage, analysts think that more advertisers will prefer internet advertising in 2010, due to the emergence of social networking.

Sales of mobile phone devices featuring web browsing are increasing year-over-year. Mobile internet access has sharply increased during 2008 and 2009. Telecom analysts think that strong growth in social networking sites will further boost mobile internet usage in 2010.